Facebook To Scrap "Become a Fan" for "Like"

NEW YORK -- Facebook is about to change the way it asks its users to connect to brands and celebrities on the site. Rather than ask people to "become a fan" of say, Starbucks or Lady Gaga, Facebook will instead let users click that they like the subject. Facebook already lets people show that they like comments or pictures posted on the site, and it says users click that term almost twice as much as they click "become a fan." Facebook says changing the button will make users more comfortable with linking up with a brand and will streamline the site. Businesses use Facebook pages, which are free to create, to connect with their customers and promote their brands. Facebook makes money from the advertisements these companies often use to draw users to their pages. The average user becomes a fan of four pages each month, according to Facebook. "The idea of liking a brand is a much more natural action than (becoming a fan) of a brand," said Michael Lazerow, CEO of Buddy Media, which helps companies establish their brands and advertise on social networks such as Facebook. "In many ways it's a lower threshold."

I like this. It was starting to get out of hand when some average joe DJ Big A could make a fan page to make himself feel like he's worth something(I'm joking! kind of). I'm really just waiting for Facebook to allow users to ''like'' comments. I'm not talking about wall posts, I mean the comments under the post. Aren't those usually the best? For example, some girl says to her friend, "Can't wait for this weekend, gonna get wild you hot bitch, blah, blah, blah." Then a brave young gentleman comes up under the comment section and presents us with a "aren't you the girls who were crying after you got kicked out of the party last week? You got puked on by my friend!" You would then see Connor DatDude Rusinko ''likes this."